Sales CRM Platform
Every lead. Every follow-up. One clear pipeline.
Amden Reach brings your customers, opportunities, activities and sales reporting together — with a planner that organises your day and an AI assistant grounded in your own CRM data.
- Pipeline
- Customers
- Activities
- Referrals
- Planner
- Ask Mylo
- Reports
Product visuals show illustrative demonstration data
02The Challenge
Sales rarely fail on effort — they fail on follow-through
Most businesses do not lose sales because of effort — they lose them in the gaps between conversations. A lead sits in an inbox, a follow-up slips, a quote goes quiet and nobody can see it happening.
Leads in Spreadsheets and Inboxes
Customer and opportunity details are scattered, duplicated and impossible to keep current.
Follow-Ups That Slip
Without a system prompting the next action, overdue follow-ups surface only after the deal has gone cold.
No Clear Pipeline
Stage, value and probability live in people's heads, so forecasts are guesswork.
Deals That Go Quiet
Opportunities with no agreed next action drift for weeks without anyone noticing.
No Team Visibility
Managers cannot see activity, conversion or pipeline movement without chasing updates.
Untracked Referrals
Word-of-mouth business arrives, but the source — and the thank-you it deserves — is lost.
03How Reach Works
From first contact to closed business
Reach shows every opportunity where it actually stands — stage, weighted value, days in stage, and the next action that keeps it moving.
01Capture
New leads enter the pipeline with their source, service, department and expected value.
02Reach Out
Outreach is planned and recorded, so every attempt builds the history of the relationship.
03Qualify
Conversations move forward as contact is made and genuine needs are confirmed.
04Quote
Expected quotes and their values stay visible, month by month.
05Win
Closed business feeds conversion, average-value and won-and-lost reporting.
06Review
Funnel, cycle length and forecast views inform where the next effort should go.
What the board keeps visible
- Configurable stages from New Lead through Qualified Lead, Quote and Won
- Weighted pipeline totals that reflect probability, not hope
- Stalled and overdue indicators that surface neglected opportunities
- Next-action dates on every card, so no deal is left without a plan
- Drag between stages, with prompts for the extra information a move requires
Product visuals show illustrative demonstration data
04Platform Capabilities
Everything a working sales day needs
Reach connects the book of business each salesperson owns with the visibility management needs — not a contact list with a reporting bolt-on.
My Dashboard
Your pipeline value, today's follow-ups, overdue actions, expected quotes and wins — every number drills through to the underlying records.
Sales Pipeline
A clear stage-by-stage board with weighted totals, stalled indicators and next-action dates.
Customers
One organised record per customer, with contacts, opportunities and activity in context.
Activities
Calls, meetings, emails and follow-ups recorded against the customers and deals they belong to.
Referrals
Track where introductions come from, so referral relationships get the attention they deserve.
Planner
A deterministic daily plan: rule-based suggestions across your book, each citing the data behind it.
Ask Mylo
An AI sales assistant grounded in your CRM data — ask about your day, draft outreach or query the pipeline in plain language.
Reports
Pipeline, funnel, activity, sales cycle, won-and-lost and forecast views with period, rep, department, service and source filters.
05Dashboards
Your book at a glance — and your team's
Each salesperson sees their own book clearly; managers see the team's. Same data, two honest views.
Product visuals show illustrative demonstration data
My dashboard
What needs my attention today
- My pipeline and weighted value
- Follow-ups due today
- Overdue follow-ups
- Opportunities with no next action
- Expected quotes and wins this month
- At-risk and stalled deals
Product visuals show illustrative demonstration data
Team dashboard
What the whole team is doing
- Team pipeline and weighted value
- Team follow-up and overdue counts
- Team conversion funnel
- Pipeline by stage across reps
- Planner suggestions for the team
- Drill-through to the underlying records
Daily Planner
Your day, deterministically
Your day, deterministically. The planner makes rule-based recommendations across your book — every suggestion cites the data behind it. No surprises, no guesswork.
- A suggested-for-today list built from your live pipeline
- Overdue follow-ups surfaced first
- Planned, upcoming, completed and dismissed actions in one view
- Designed for mobile, so the plan travels with you
- Voice input and one-tap Mylo actions are on the product roadmap
Rule-based recommendations across your book — every suggestion cites the data behind it, so the plan can always be explained.
Product visuals show illustrative demonstration data
07Ask Mylo
An AI sales assistant grounded in your CRM data
Ask Mylo is your AI sales assistant — grounded in your CRM data. Ask about your day, draft a follow-up, or query your pipeline in plain language.
Things you can ask
- Which leads should I focus on today?
- Draft a follow-up email for the last customer I called.
- What's stalling in my pipeline?
- Show me opportunities worth more than €10,000 with no recent contact.
Mylo works only from the data in your own workspace and supports your judgement — it drafts and suggests, and you review before anything is sent or changed.
08Sales Reports
Know what's working — and what isn't
Six report views on top of the same filter bar — every row drills through to the records behind it.
- Pipeline by stage
- Conversion funnel
- Activity
- Sales cycle
- Won & lost
- Forecast
- Filters for period, rep, department, service, lead source and referral
- Drill-through to underlying records
Product visuals show illustrative demonstration data
09Implementation & Support
Set up around how you actually sell
Reach implementation starts with how your sales process actually works — your sources, stages, services and people — and configures the platform around it.
- 01
Review
We review your current sales process, lead sources, pipeline stages, services and team structure.
- 02
Configure
We structure your pipeline stages, departments, services, referral sources, permissions and dashboards.
- 03
Introduce
We support the team as existing customers and open opportunities are brought into Reach.
- 04
Review and Improve
We review adoption, follow-up discipline and conversion, and refine the setup as the pipeline grows.
10Who It's For
Built for businesses that sell through relationships
Owner-Managed Businesses
Give the owner a clear view of every lead and follow-up without enterprise complexity.
Field Sales Teams
A mobile-friendly planner and pipeline that travel with the rep.
B2B Service Providers
Track longer, relationship-driven sales cycles from introduction to signed work.
Multi-Department Organisations
Filter pipeline and reports by department, service and team member.
Referral-Led Businesses
Record and honour the sources behind word-of-mouth work.
Growing Sales Teams
Give managers funnel, activity and forecast visibility as the team scales.
Pricing & Access
Choose the right Reach setup
Amden Reach is configured around your team size, pipeline structure and reporting requirements. Speak with Amden for a demonstration and tailored pricing.
- Per-user subscription
- Team licence
- Annual subscription
- Setup and onboarding
- Consultancy-inclusive package
- Support package
12Questions
Frequently asked questions
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14 Amden Reach
Ready to run a clearer sales operation?
See how Amden Reach can keep every lead, follow-up and opportunity visible — and give your team a plan for every day.